06Counsel

Strategy & Advisory — Senior thinking before the first line of code.

Product direction, technical architecture and the trade-offs that decide outcomes — the counsel that makes the difference between building the thing right and building the right thing. Direct access to people who’ve shipped.

All services
Tools & platforms we build with
FigmaMiroLinearNotionLoomMazeFigmaMiroLinearNotionLoomMazeFigmaMiroLinearNotionLoomMaze
SeniorDirect access to decision-makers
ClarityA roadmap you can act on
De-riskedDecisions made with evidence
(Overview)

The work, in full.

The most expensive mistakes are made before development starts. We bring senior product and engineering judgement to the decisions that matter — what to build, how to build it, and in what order — so your investment compounds instead of stalling.

Whether you need a fractional CTO, a discovery sprint or an architecture review, you get direct access to people who’ve shipped real products and can tell you the truth.

We don’t pad engagements. Often the most valuable advice is to simplify, delay, or buy instead of build — and we’ll say so.

(What you can achieve)

Where this takes you.

A few of the outcomes we build inside Strategy & Advisory — each one a real, ownable asset for your business.

011–2 weeks

Discovery sprint

Turn ambiguity into a concrete, costed plan — scope, prototype and estimates you can act on immediately.

02Technical

Architecture review

A clear-eyed assessment of what to keep, fix or rebuild — and the decisions that affect cost for years.

03Direction

Product roadmap

A prioritised path from where you are to where you're going, grounded in users and business reality.

04Leadership

Fractional CTO

Senior engineering leadership on tap for strategy, hiring and delivery — without a full-time hire.

Drag to explore
(What's included)

Everything inside Strategy & Advisory.

A complete, senior-led practice — expand each area to see exactly what we deliver.

Decide what to build, for whom, and in what order — with evidence.

  • Discovery & research
  • Positioning & roadmap
  • MVP definition
  • Success metrics
(How we work)

A timeline built to de-risk the outcome.

An illustrative engagement — every project gets a precise schedule after discovery.

Kick-offLaunch & beyond
01Listen
Day 1
02Investigate
Days 2–4
03Recommend
Week 1
04Support
Ongoing
01Day 1

Listen

We start with your goals, constraints and the decisions you’re facing — and what success actually looks like.

02Days 2–4

Investigate

We dig into your product, users, code or market as needed — evidence over opinion.

03Week 1

Recommend

We deliver clear, prioritised recommendations and a roadmap you can act on immediately.

04Ongoing

Support

We can stay on to help you execute — or hand the plan to your team with confidence.

(Deliverables)

What you walk away with.

  1. 01Product or technical strategy document
  2. 02Prioritised roadmap
  3. 03Architecture & recommendations
  4. 04Cost & timeline estimates
(Tools & stack)

Built on proven foundations.

Methods
Discovery sprintsDesign thinkingLean / Agile
Artifacts
RoadmapsArchitecture diagramsPrototypes
Tools
FigmaMiroLinearNotion
(Why Blacktide)

Why ambitious companies choose us.

01

Senior people only

No juniors learning on your budget. The people who scope the work are the people who build it.

02

Owned, never rented

You keep the code, the IP and the infrastructure. No black boxes, no lock-in — ever.

03

Engineering is the brand

Speed, reliability and craft aren’t technical details. They’re how trust is felt.

04

One partner, end to end

Strategy, brand, web and software under one roof, moving at a single pace.

05

On call 24/7/365

An under-two-hour response SLA — and an average real response measured in minutes.

06

Radically transparent

Clear scope, clear pricing, clear reporting. No surprises and no theatre.

Always on — 24/7/365

Launch is the start. We stay on call.

When something needs us, a real person responds — fast. These are our actual support figures, not aspirations.

24/7/365On call, every day of the year
<2hGuaranteed SLA response time
≤5mAverage real response time
Talk to the people who'll answer
(Selected work)

Proof, on request.

Much of our strongest work sits behind NDAs — platforms, products and rebrands for clients who value discretion. We don't put their results on a public reel.

Instead, we share relevant strategy & advisory case studies privately, matched to your sector and goals — including metrics, process and outcomes.

Request private case studies Shared under mutual NDA
(FAQ)

Questions, answered.

Still unsure? A quick inquiry gets you a straight answer from the people who'd do the work.

(LET’S BEGIN)

We take on a small number of partners each quarter. Tell us about the work and we’ll come back within one business day — no forms-to-nowhere, a real reply from the people who’d build it.

What do you need?
BudgetHelps us scope